The College’s website now offers fresh design and updated content after 18 months of research, feedback sessions, collaboration – and hard work.
Students, faculty and staff have all played key roles in the revamp.
The aim is to offer:
- Easier navigation
- More relevant content
- Design that works better on mobile devices
The project began in April 2014 with a series of sessions for students and other campus stakeholders to offer thoughts, feedback and suggestions. “The energy and enthusiasm in those meetings really helped get the project off the ground,” says Marylou Ferry, vice president and chief communications officer. “We heard important suggestions and learned there was broad agreement on what Pomona needed from the new web.”
Design firm NewCity was hired to look at existing web traffic and find ways to improve the site: Their research showed the majority of visitors to the site are prospective students or their families. They also determined there was strong interest among that audience for information on particular majors, so the new web offers easier-to-find and more dynamic content in that important area.
Other enhancements include an easier-to-use events calendar; A-Z directories in each department; new students, staff and faculty home pages; and more visual elements that tell the Pomona College story.
Workshops with students, faculty and staff helped hone and refine the content along the way.
“The new web truly became a community project,” adds Ferry. “So many people on campus pitched in. I’m grateful for all the time faculty and staff devoted to building a better web, even amidst the activity of the academic year.”
“For people across the country and around the world, Pomona’s web often provides the first introduction to our community. We want to put our best foot forward.”
Students brought more than ideas – they carried out much of the behind-the scenes work. “This summer we had four current Pomona College students who did a phenomenal job getting us to the finish line. The speed and quality of their work amazed me daily,” said Nathan Stazewski, project lead in the Office of Communications.
Though the new site is now live, Ferry says Pomona’s web will continue to evolve. “We’re listening – we want to hear your feedback and keep improving the site. We still need your help.”
Please let us know what you think by filling out the survey at pomona.edu/survey.